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Posts tagged ‘marketing strategy’


Communications Leadership and The Trust Factor

It’s not news that we’re in the middle of a global public health crisis, and though the word is overused, this situation truly is unprecedented. From the beginning, mistakes have been made and rectified on a regular basis, though no one doubts the good intentions of the leaders. But more recently, as policies shift regularly […]


Should you do your own brand audit?

Should you do your own brand audit?

I’ve been blogging about brand audits lately, and the question has come up about whether an audit should be done internally or by an external group. You can certainly perform your own audit, but there is real value in having an objective brand consultancy work with you.  A company would never do their own financial […]


Get help with your marketing and communications through our supply arrangement

Brand Clarity® Strategic Marketing and Communications Inc., operating as Brand Clarity®, is now a supplier under the Communication Procurement Directorate of PWGSC’s Supply Arrangement EN578-190375/003/CX to provide Communication Marketing Management Services between $25,000 and $2,000,000, including taxes. The details are as follows: The Statement of Work (SOW) for a Request for Proposal conducted under the […]